EU Transparency Centre’s Insights into Social Media Misinformation…

How effectively are social media platforms combatting misinformation content? We now have the data to find out…

The EU’s Transparency Centre is now live with a dashboard to explore reports from 30 major online platform signatories (including Google, Meta, Microsoft, TikTok, Twitter).

The reports include loads of data to unpack, such as:

🔥 Google indicates that in Q3 2022 it prevented more than EUR 13 million of advertising revenues from flowing to disinformation actors in the EU.

🔥 TikTok reported that in Q3 2022 they removed more than 800,000 fake accounts, while more than 18 million users were following these accounts. They also indicate that the fake accounts removed represent 0.6% of the EU monthly active users. 

🔥 Meta reported that in December 2022, about 28 million fact-checking labels were applied on Facebook and 1.7 million on Instagram. When it comes to the effectiveness of these labels, Meta indicates that on average, 25% of Facebook users do not forward content after receiving a warning that the content has been indicated as false by fact-checkers. This percentage increases to 38% on Instagram.

🔥 Twitch reported that, to preserve the integrity of their services, between October and December 2022, it blocked 270,921 inauthentic accounts and botnets created on its platform and took action against 32 hijacking and impersonation attempts. Additionally, thanks to collaboration with the Global Disinformation Index (GDI), Twitch successfully removed 6 accounts actively dedicated to promoting QAnon on the platform.

💦 Notably, Twitter was the only platform called out by the EU for submitting an incomplete report. “Twitter, however, provides little specific information and no targeted data in relation to its commitments.”

Check out the Transparency Centre 👉